From spa travel provider to Europe’s largest organiser of health and wellness holidays
A lot has happened since then. The portfolio was expanded, the website fitreisen.de was strengthened as an additional sales channel, and the team was expanded. The Fit Reisen brand grew by at least 20 percent every year.
Ayurveda, yoga, nutrition and detox, burnout prevention, spa and wellness trips are the main segments of the innovative provider today.
The subsidiary “SpaDreams” for the international market, founded in 2012, the online provider “kurz-mal-weg.de” and the Ayurveda specialist tour operator “aytour” were added and gave the new Fit Reisen Group – in addition to its booming core business – an additional leap in growth. The latest new addition is the online voucher portal Tripz, which moved under the umbrella of the Group in December 2018. Since its launch in 2009, the group’s total revenue has risen by more than 900 percent.
With fun, enthusiasm and the start-up feeling
“Jobs at travel companies used to be the most fun for me,” laughs Jan Seifried, “what a privilege I get to do that every day now. What’s particularly great is that we can now manage the company as we want. Managing director colleague Nils Asmussen has a similar view: “I can let off steam when it comes to digitization. That’s my thing. We have brought enthusiastic, motivated people to us. Everyone has their team, Jan in Frankfurt, I in Hamburg. A casual tone and many team events are a must for us.”
Despite a team that has now grown to over 100 employees, the Fit Reisen Group has retained its fresh start-up spirit.